New marketing program launched

Mariner Travel has launched its new marketing material at the Business Travel to Business (BTTB) Conference in Melbourne recently. It was the first time the BTTB event has been held in Melbourne, with the event having been a fi xture in Sydney for the past 10 years. To coincide with the Conference this year, Mariner Travel has undergone a full redesign of its marketing material, in partnership with IMTG, including new banners and brochures together with a new website to be launched shortly. Aaron told ASPects: “We have kept the original Mariner Travel logo and colours, but changed the banner designs to accommodate the corporate market.” Aaron also advised ASPects that a new marketing initiative with redesigned material has also been produced for clients needing details on popular holiday destinations. This market has experienced the biggest percentage growth for Mariner Travel over the past two years.